via the New York Times blog: “Pantone, the undisputed color authority, is the latest brand to attach its name to a hotel, having opened a 59-room boutique establishment in the Belgian capital last May… the Pantone Hotel pulls off the seemingly impossible, successfully extending the brand’s multihued DNA without being an eyesore.
Entries Tagged as 'Creative'
Inspiration: Texture in Design
February 22nd, 2011 Comments Off
via Venetian Bird, “skin of Venice” The texture in these photographs of walls around the city of Venice is palpable. It would be an unexpected addition to a mood board, a method we use at Shannon-Rose design to arrive at design environments. Who knew something that needs to be “fixed” could be so beautiful?
Tags: Creative Inspiration · design boards · mood boards · Shannon-Rose design process · texture · Venetian Bird
Creative package design
February 3rd, 2011 Comments Off
These juice boxes are supremely simple but genius in how they combine both a firm understanding of the target audience (tiny hands of beginner readers reaching for snacks off shelves!) and literal interpretations of their contents that does their labeling work for them. via LovelyPackage.com: “Jooze is a fictional company that manufactures fresh fruit juices [...]
Tags: creative package design · juice box packaging · lovelypackage.com · Package design
AWESCO Rebranded as Noble Gas Solutions
January 27th, 2011 Comments Off
Shannon-Rose Design of Saratoga Springs, NY facilitated the entire rebrand and renaming of established Albany, NY-based gas distribution company, AWESCO. After 70 years in business, AWESCO’s shift toward specialty gas, and its standing as the last privately-owned gas distributors in the area, the time presented itself to give the company a refresh and restake its claim in the market. It became Noble Gas Solutions and received a new design, new logo, new print materials and signage, and a new website. We provided copywriting, design, web development, and full branding and messaging development.
Tags: Awesco · Brand Therapy · company rebrand · company renaming · logo design · Noble Gas Solutions · rebranding
The Book Cover Archive
January 20th, 2011 Comments Off
The Book Cover Archive exists “for the appreciation and categorization of excellence in book cover design.” Excellent inspiration and creative use of typography. You can randomize and browse, or find a cover you like and see a complete collection of covers by that designer. Worth frequent visits. So many books, so little time. But this [...]
Tags: book cover art · book cover design · The Book Cover Archive